I love what I do. I meet awesome clients, help their businesses, and feel good enough to give myself an occasional pat on the back. But, I also learn a lot of weird things. I work with very smart people, but sometimes, they just don't know where to put their money. Companies here and there […]
One of the most important things to remember about blogging is that it is social media. Fundamentally, it is a way of sharing thoughts, ideas, experiences, perceptions, and that whole lot while evoking commentary from the rest of the world (hopefully in a good way). It's like Twitter, but on a huge scale with absolutely no character […]
A/B testing is a way of running two design or marketing elements at a time to see which fares the best. In blogging and content marketing, we use this trick often to figure out which of our offers, projects, layouts, designs, wordings, or anything else draws out the most interaction from our users. Although this […]
Pretty much every major blog worth its salt these days has one of those bars at the top of the page selling a product, linking to an email list registration, or doing something similar. You might find yourself envying these pretty popup bars and wondering where to get your very own. Well, if you've done […]
One great way to increase the reader's connection with the author is to share some of the personality and life behind the words. Where did they come from? What's the writer's back story? Are they from a part of the world like yours? What's their experience level? How can I access their blog, website, and/or […]
Web design beginners often feel overwhelmed by the options at hand. Even picking out a blogging platform, or Content Management System, can be a huge thing to consider. WordPress might be the most mainstream and popular Content Management System for beginners, but Joomla might be the right option for you. hat is it? Who uses […]
Regardless of content, persona, and all the rest, your website will not succeed if you do not have a great design. Think about it. How many times have you actually left a website because it was poorly designed, clunky, or confusing? This is where user experience comes in. If I have to fight with your […]
Whether you're new to website building or an old timer, I'm sure you've struggled between web hosting options before. First, there are two main types of websites and they revolve around payment type. A free website is usually a blog run through a free Content Management System like WordPress.com or Blogger, both of which place certain […]
We hear a lot of questions about Content Management Systems, specifically WordPress. In fact, many of the most common questions we field are about why we recommend WordPress so wholeheartedly. With over 20% of the internet's websites on WordPress, it's clearly a very popular and powerful Content Management System. Why use WordPress? Let's talk. 1. […]
When people learn I build blogs and websites, I'm always asked one or two questions. 1) Should I use a free website building service? 2) If so, which is better: WordPress or Blogger? These are both great questions but for this post, let's focus on the second one. WordPress vs Blogger
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