Halloween and the midterm elections were over inearly November, which means it's officially holiday shopping season! Let's make it formal to recognize that Black Friday and Cyber Monday are mid-cycle events. Ecommerce sites can focus on building up content to reach out to online shoppers, who will play as strong a role as they did […]
- Ruth Ann
- November 10th, 2014
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Every once in a while, I come across some truly useful advice about writing and blogging. Most of them are about overcoming writers'--or bloggers'--block but recently, I came across an EZines piece about creating time to blog. This seems to be the #1 reason people don't blog: they can't find the time to squeeze in […]
- Ruth Ann
- October 20th, 2014
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The war against guest posting is on, and Google seems to be winning. So far this year, Matt Cutts seems to be delivering on his promise to squash guest posting out of the SEO toolbox. His warning is guest blogging with the primary objective of obtaining links for SEO reasons. I'm here to tell you […]
- David
- August 1st, 2014
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If you've been using Google lately—and let's face it, who hasn't been using Google lately—then you may have noticed the absence of those tiny smiling mugs of hundreds of authors. This is no coincidence. On June 25th, Google's John Mueller announced on his Google+ page that Google Authorship was changing face. Literally. Mueller's announcement revealed […]
- David
- July 10th, 2014
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When you first start blogging, opportunities abound. Your chest pounds with excitement as you realize how vast and fluid the blogging world is. Anything can happen. This can lead to illusions of grandeur really quickly. Your mind starts to imagine...What if this gets picked up by HuffPo? What if The Today Show gets so tickled […]
- David
- March 20th, 2014
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It’s no secret that Facebook keeps changing its analytics, and not for the better. In order to pay special attention to those page owners who pay for engagement, those who do not are struggling. Even if you have 5,000 subscribers, you may very well see some posts with a reach of only 250 or so. […]
- David
- March 18th, 2014
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Blogging is fun, creative exciting, and easy. But what is the best way to get started blogging? Well, first you need to have a defined interest to blog about. Something that you definitely have a passion for. The rest of the how-tos can be left to the software engineers who have made our lives so […]
- David
- February 26th, 2013
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Writing Great Content is a blogger’s main job, if you don’t do it, then you aren’t a very good blogger. As they say content is king. Why is writing great content so important? First it makes your blog relevant, which means people care and are invested in reading your content. Second it makes it much […]
- David
- February 19th, 2013
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Imagine a world where your website knew whether or not each page visitor had been there before. Would you treat them differently? Would you greet them or tell them special things? One of the most important things you can do as a blogger is create a sense of community and connection. If everyone who stumbles […]
- David
- January 29th, 2013
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Go back to your first blog post. Life seemed bright and full of meaning. Your sidebars were happily cluttered with unnecessary widgets and there was nary an About page in sight. What did your post look like? Was it parceled out in easy-to-read chunks with font changes to emphasize key points and words? Or was […]
- David
- January 21st, 2013
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