Knowing where your visitors come from is a key component to any internet marketing campaign but what exactly does direct traffic really mean? When you know which channels your customers are using to find your site, you know which efforts are working and where you may need to focus more energy. Of course, the data […]
The war against guest posting is on, and Google seems to be winning. So far this year, Matt Cutts seems to be delivering on his promise to squash guest posting out of the SEO toolbox. His warning is guest blogging with the primary objective of obtaining links for SEO reasons. I'm here to tell you […]
This article comes from personal experience. Google controls 68.75% of the search engine marketplace so it's without a doubt that I put majority of my efforts into Google and working in Google Webmaster Tools and sort of neglected Bing and their Bing Webmaster Tools offering. For some time my main focus was on Google and I […]
Earlier this year, SEOs scrambled to shorten all their title tags in order to appease the new SERP changes by the almighty Google. While most internet users probably never noticed the changes, many SEOs scrambled to measure their title tag length in pixels and was reported early on by Screaming Frog. What were the new length […]
It's no secret in the world of SEO that backlinks are one of the most powerful ranking factors. In fact, some SEOs believe so strongly in backlinks that they place their entire focus on building more and more links to a client's website. Although even Google's web spam expert Matt Cutts admitted earlier this year […]
If you've been using Google lately—and let's face it, who hasn't been using Google lately—then you may have noticed the absence of those tiny smiling mugs of hundreds of authors. This is no coincidence. On June 25th, Google's John Mueller announced on his Google+ page that Google Authorship was changing face. Literally. Mueller's announcement revealed […]
Websites can get sick just like people. They're not as obvious about it as, say, a teething toddler, but you'll notice little signs here and there that something's not right. Especially if your PageRank has dropped significantly or you're getting all kinds of spam traffic. Eventually, you start to check out the links coming into […]
When you first start blogging, opportunities abound. Your chest pounds with excitement as you realize how vast and fluid the blogging world is. Anything can happen. This can lead to illusions of grandeur really quickly. Your mind starts to imagine...What if this gets picked up by HuffPo? What if The Today Show gets so tickled […]
It’s no secret that Facebook keeps changing its analytics, and not for the better. In order to pay special attention to those page owners who pay for engagement, those who do not are struggling. Even if you have 5,000 subscribers, you may very well see some posts with a reach of only 250 or so. […]
A hot new Twitter app - Vine - can be just what you need to help market your business and gain attention. This app has been specifically designed to create short, looping videos. These videos can tell a lot about your business, as well as your company's mission, in just a short amount of time, […]
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